+ hi, i'm kristina!

I'm a communicator and creative based in Portland, OR. I've always been a natural problem solver, combining a grounded approach with a knack for high level thinking. My true passion lies in listening to the stories people bring me - leveraging a brand or a business often involves a life story, a soul-led mission, big dreams. Bridging this nebulous gap between intentions and execution takes excellent communication and the ability to empathize clearly with both brand and audience. At my core, I am a communicator through and through.

+ what I do

As an early adopter of social media, I dove head first into the world of social media marketing before I knew what I was getting into... no one did. What an exhilarating time, riding those waves into unknown territory! Since then, I've been blessed with incredible opportunities to stretch my creativity and build authentic relationships through the brands I've spoken through.

Over time, I realized the common denominator in my successes was my voice. I simply love connecting with my audience, and fostering meaningful communities with integrity and authenticity. It's so crucial to listen, translate, and adapt in today's digital age. From the countless DMs, emails, and interactions in the comments sections over the years, I know I'm doing my best work when the people feel seen and heard.

My forte lies in:

• Brand strategy + identity
• Mass communications
• Community building
• Brand audits ("vibe checks" as they say)

+ extracurriculars

✿ favorite hobbies: needle felting, browsing local art galleries, tetris, natal chart reading, making soup, writing, drinking iced matcha

✿ one book everyone needs to read: the will to change by bell hooks

✿ best memory: all the times I've laughed until I cried

✿ cutest animal: hedgehogs!!

✿ (not) guilty pleasure: supporting my favorite instagram artists + small businesses

✿ something you should know about me: I am deeply spiritual and believe we are all one at our core 💖